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UNIEFUnited E-Commerce Federation

What We Do

Research & Intelligence

Clear insights to understand and navigate global e-commerce. UNIEF’s Research & Intelligence brings together analysis, data, and practical insight to help stakeholders better understand how global e-commerce works in practice.

Approach

Useful, accessible intelligence

Rather than producing academic research for its own sake, UNIEF focuses on useful, accessible intelligence that supports decision-making, dialogue, and capacity building across digital commerce ecosystems.

Research & Intelligence collects and publishes the outputs generated by UNIEF programmes, particularly the UNIEF Compliance Lab and Capacity Building activities.

Key questions

Simple but critical questions

These outputs are designed to answer simple but critical questions:

  • What is changing in global e-commerce and digital trade?
  • How do rules, markets, and practices differ across countries and regions?
  • What do these changes mean for businesses, policymakers, and ecosystems?